Automotive World 2011 Pre-Show Report——Asia’s leading trade shows in the automotive industry!

Asia’s leading trade shows in the automotive industry – AUTOMOTIVE WORLD 2011 will be held from Jan 19th to 21st 2011 in the west halls of Tokyo Big Sight, Japan. In 2011, it is expected that 400 exhibitors and 20,000 professional visitors from automotive and related industries will participate in the exhibition and its concurrent technical conferences, which is the largest scale ever. AUTOMOTIVE WORLD is recognized as one of the best venues for technical consultations and business network expansions of the Asian automotive industry.

Exhibition Facts:

Exhibition Title	AUTOMOTIVE WORLD 2011 - CAR-ELE JAPAN–3rd Int'l Automotive Electronics Technology Expo - EV JAPAN–2nd EV & HEV Drive System Technology Expo - 1st Automotive Lightening Technology Expo
Dates	Jan 19 (Wed) -21(Fri), 2011
Venue	TokyoBig Sight, Japan
Concurrent Events	AUTOMOTIVE WORLD Technical Conference
Concurrent Shows	40th NEPCON JAPAN × ELECTRONIX R&D JAPAN LIGHTING JAPAN–3rd LED/OLED Lighting Technology Expo
Total Exhibit Space	69,140m²(Including Concurrent Shows)
Organised by	Reed Exhibitions Japan Ltd.

Japan's ONLY Exhibition specialized in Automotive Electronics

Automotive electronics technologies are becoming increasingly important as advanced electronics technology is the key to realize the main themes of automotive technologies nowadays, which are “comfort”, “safety”, “environment” and “credibility”. CAR-ELE JAPAN is Japan's ONLY exhibition featuring all lines of automotive electronics, gathering core technologies and products such as component, material, and software, manufacturing & testing equipment.

The show is also very international as many of the overseas important companies from such as BOSCH, TATA　CONSULTANCY, KOHYOUNG　TECHNOLOGY, INTERSIL CORPORATION, DAN HOLDINGS will participate in the show, and important automotive manufactures from Japan, Korea and China will visit the show.

Gathering all kinds of EV& HEV technologies!

Among the 4 main themes, “environment” is the one that has been attracting most attention, it is unrealistic to develop further without environment solutions. Particularly, one of the most challenging technical problems for automotive manufacturers has been the cut of carbon dioxide, therefore the development of HEVs, EVs and fuel cell electric vehicle is vital for this issue and has become the most important theme for the future development. Therefore, EV JAPAN is expanding its size significantly under such conditions.

Inside EV JAPAN, the Electric Vehicle Exhibit Area is one of the most attractive areas. Electric vehicles from major automotive manufactures exhibit the cutting-edge technologies, such as the new-generation electric vehicle “i-MiEV” from MITSUBISHI MOTORS, and PRIUS PLUG-IN HYBRID from TOYOTA MOTOR etc.

Japan's first tradeshow for Automotive Lightening!

Recently, lightening technology plays an increasingly significant role in improvement of fuel efficiency in a situation that vehicle's size and weight are becoming larger by enhancing safety and comfort. "Automotive Lightening Technology Expo" is Japan's first trade show featuring all kinds of devices, materials and processing components for automotive lightening.

Seminar Information:

AUTOMOTIVE WORLDShow Management prepares an abundant program of technical seminars as concurrent events of the exhibition. In 2011, the show management has the honor to invite a total number of 180 industry leaders and VIPs to give speech on many of thehottest topics and the scale of the conference is also Asia’s largest as for electronics related areas(including the seminar sessions for concurrent shows). In AUTOMOTIVE WORLD, the keynote session is also very international; speeches given by key persons from Nissan Moto, Robert Bosch GmbH, and Hyundai-Kia Motors attract great attention.